Media Industry Declining, Public Relations’ Role an Overlooked Factor

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It feels like public sentiment for the media is at an all time low, and much of that is truly deserved. “The media” as many call it, is indeed biased by and large, but it’s not in regards to a political agenda. The bias is towards getting eyeballs and getting paid. Media outlets are biased towards producing the stories that will require the least effort and cost.

And everyone has had a role here in causing the severe decline of the media industry. Consumers want news, but refuse to pay for it. Most consumers are more interested in junk and fluff than what actually matters, and they don’t click on banner ads, so native advertising and sponsored content popped up.

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Role of Media in Sports Development

By Jason Verduzco

Sports are an important part of today’s society. From a social facet, it plays an important role in uniting people from different social backgrounds to be together in favor of their favorite team. It also has a part in building international relations in various ways.

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Chicago Cubs Upcoming Tribute to WGN-TV Rings Very Hollow

WGN-TV began broadcasting Chicago Cubs games way back in 1948, and they currently have the longest running relationship with a Major League Baseball team.

The 72-year partnership comes to an end next Saturday, Sept. 21 with the final Cubs home broadcast on the network. Damned if they do, and damned if they don’t, the team will honor WGN-TV with a ceremony at their home game against the Cardinals that day.

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Manchester City 1st, Manchester United 4th in Player Roster Expenditures

manchester derby

Reigning back to back Premier League champions Manchester City, who last season became the first side to accomplish an English domestic treble, are also the first football club to exceed €1 billion spent on building their roster of players.

That’s according to the Switzerland based CIES Football Observatory, whose data sets show Paris Saint-Germain and Real Madrid right behind them, with each club spending north of 900 million Euro. The red side of Manchester comes in fourth, with 750 million euro invested in their current squad. Obviously, this statistic is yet another reminder of how underachieving and underperforming Ed Woodward/Ole Gunnar Solskjaer’s side are.

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Marcus Rashford Slams Twitter’s Attempt to Combat Online Racism

marcus rashford

Manchester United and England striker Marcus Rashford is one of a handful of footballers who has been racially abused online in the past few weeks. Rashford, as well as teammate Paul Pogba, have been victimized by racist trolls on Twitter since the season started.

Twitter, in an effort to combat racism on social media, made a pledge to monitor the account of the top 50 black footballers in the world.

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ESPN College Gameday: How it Went From Transcendent to Unwatchable

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Republishing from 9-16-17

To pinpoint what’s so wrong with ESPN College Gameday in 2017, there are a couple different places from which you can start. You can begin with ESPN’s horrible bungling of the Jemele Hill and Robert Lee situations, and go from there. The same principle, that of “let’s try to never hurt anyone’s feelings ever, no matter what the cost, because hurt feelings means upset sponsors” applies across the board.

ESPN should have never apologized for what Jemele Hill said about Donald Trump.

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AVP Provides Final Chance to See Beach Volleyball Olympians Before Tokyo 2020

The AVP Gold Series Championships of beach volleyball hits Chicago this weekend and it’s all about last chances. As it’s Labor Day weekend, it’s the unofficial end of summer (and as every single automobile commercial on television will tell you, summer’s here but it’s over soon), as the beaches and pools will soon close.

And with the 2020 Olympics taking place in Tokyo next summer, this is your final chance to see Olympic beach volleyball in person. Chicago may not be known for beaches first and foremost (as summer here is notoriously short), but the second city has actually hosted more beach volleyball championships than any other city outside the state of California.

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Sports Essay: How to Write a Good College Paper

Sports Letters Balls Graphic Concept

By Jason Verduzco

Writing is a hard job. Every essay requires a lot of time and knowledge. You must be good at writing itself, you must be aware of the sports in general and do research about the topic, you must be good on proofreading and ready to advise and feedback.

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West Ham Supporters in Shanghai Show How Fandom Transcends Boundaries

west-ham-united

In the old paradigm, what sports team you rooted for was dictated by your geographic location, where you grew up and what your family was into.

In today’s day and age, it’s more up to the individual to decide and fandom transcends the barriers of times zones, national boundaries, culture and language. All you need is the will to find a way to watch the team’s games and the interest in keeping up on what’s going on with the club.

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Ten Career Paths For Health And Fitness Lovers

Pixabay – CCO License

Are you passionate about health and fitness? What if you could turn this passion into a living? There are many jobs that are ideal for those that love health and fitness. Here are just a few careers to consider.

Personal trainer

Personal trainers specialise in helping other people to meet their fitness goals. It’s an ideal job for people that love exercise – you’ll need a knowledge and passion for exercise and you’ll need to be able to be able to motivate others to work out.

To become a personal trainer, you usually need some form of personal training qualification. There are various courses that you can take from various official bodies to get these qualifications.

Most personal trainers start out by working in a gym. This provides the perfect environment for meeting and training clients, plus you can earn a small salary from the gym to help support you whilst you build up clients. You may also be able to market yourself online and attract clients this way.

It’s worth finding a niche as a personal trainer as this can help you stand out. Common niches include weight loss, bodybuilding, marathon training and senior personal training. Being an expert within your niche could allow you to charge more money and earn more.

Sports coach/instructor

Sports coaching/instructing is great for those that are passionate about a particular sport. It could allow you to pass on your knowledge and possibly help others nurture their passion for the sport. Such sports could include anything from tennis to boxing to yoga. 

Becoming a sports coach usually involves reaching a high level within a sport and then taking a coaching course from an official body within that sport. You may then be able to open up your own class or club.

Sports coaches often have to teach exercises and may even help athletes with nutrition in some cases. Depending on the sport, you may decide to teach a group or teach people individually.

Gym teacher

You could also consider working as a gym teacher. Gym teachers work within schools teaching kids various sports and exercises. You get to work regular weekday hours, plus you’re on a regular wage – which can make it more stable than being a sports coach or personal trainer.

To become a gym teacher, you usually need some form of degree. Health and physical education are two popular degrees that gym teachers tend to take. After this, you’ll need to take a teaching course and obtain certification.

Both high schools and elementary schools take on gym teachers. You’ll need to search around to find vacancies.

Physiotherapist

Physiotherapists helps to restore movement and function to people who have experienced injuries or disability. Such work requires people to be physically fit and to have a good knowledge of muscles and joints, as well as various stretches and exercises that may benefit them.

You usually need a degree in order to pursue a course in physiotherapy. There are a number of different courses that you can also look into that may also provide official qualifications necessary to become a physiotherapist.

A number of different places may hire physiotherapists including physiotherapy clinics, gyms, hospitals, nursing homes and rehabilitation centres. It’s also possible to work freelance – however you may want to build up some experience first working for an employer.

Pixabay – CCO License

Spa therapist

Spa therapy could also be a career to consider if you’re interested in health and fitness. As a spa therapist you’ll offer treatments to help people destress such as massages, acupressure and perhaps even acupuncture. Spa therapists are also often trained to carry out various beauty therapy treatments such as pedicures, manicures and facials.

There are various courses that you can take in spa therapy in order to get qualified. These include specialist courses like massage therapy and more general spa therapy courses.

You may be able to find work at a local spa clinic or at a spa centre. If you plan to work in a large and notable spa, you may need experience elsewhere first.

Occupational therapist

Occupational therapists help people to manage their disabilities, often helping people with day to day tasks as well as helping these people in the workplace. Occupational therapists may also help people to obtain the freedom to continue leisure activities including sports and exercise.

To become an occupational therapist, you usually need to take a course and get official qualifications. There may be different types of occupational therapy course that you can take in order to specialise in certain disabilities.

Occupational therapists can find work in all kinds of settings ranging from hospitals to nursing homes to schools to workplaces. It’s possible to work privately as an occupational therapist, however many people start off in this profession by working for an employer.

Nutritionist

If you’re passionate about diet and food, a career as a nutritionist could be another option. Nutritionists help clients to eat the right foods in order to reach fitness goals or in order to work around allergies and conditions.

If you want to become a recognized nutritionist, it’s worth taking a course in nutrition or a bioscience degree. Alternatively, you may be able to build up professional experience for seven years in a related field such as food science or weight loss.

Nutritionists can find work in a variety of settings ranging from schools to hospitals. You may even be able to work for a food company or even work within animal nutrition. There are opportunities to go freelance as a nutritionist as some people will hire private nutritionists.

Pixabay – CCO License

Lifeguard

For those that love swimming, there could also be the opportunity of a career as a lifeguard.

Being a lifeguard requires being physically healthy and a strong swimmer. You’ll usually have to take a course that tests your swimming ability to ensure that you have what it takes to help someone in an emergency.

Lifeguards are commonly employed by public swimming pools but may also be employed around lakes and at beaches. Look out for advertisements within your local area to apply to. 

Nurse

Nursing could be another job to consider if you’re passionate about health and helping others. To become a nurse, you need to be physically fit and you need to have a good understanding of the human body.

A degree in nursing or a nursing masters degree could help you to get into this field. Once you’ve graduated, you’ll then need to take on-the-job training until you are fully qualified.

Nurses are most commonly hired by hospitals and local clinics, however there are also at-home nurses and school nurses and cruise ship nurses. Most people start by working in a hospital, building up experience here before finding work elsewhere. Nursing vacancies are often not difficult to find – by searching online, you can usually find recruitment ads. 

Firefighter

Becoming a firefighter could be another option for those that are passionate about health and fitness. This is a very physical role and working out is important in order to be fit enough for the job. It’s also a very rewarding job that could allow you to save lives.

You don’t need any higher education to become a firefighter, but a high school diploma is often looked highly upon. You’ll then need to take firefighter tests and possibly obtain an EMT license depending on the state you live in.

There are fire stations across the country where you can look for vacancies. Recruitment fairs can sometimes be a great place to talk to fire service recruiters and find opportunities.  

 

Real Betis Signs Deal with easyMarkets and Heads to Barcelona in the 2nd Round

The 2019-2020 La Liga season marks a new beginning for Real Betis, who managed to secure a three-year shirt sponsorship with easyMarkets, a top-rated regulated online broker, operating for nearly 20 years, which promotes transparent, easy, accessible and friendly online trading services.

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Stereotypically Vanilla Sportswriter Twitter Accounts Totally Suck

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John Oliver is completely correct when it comes to describing what a “social media expert” is. The British born American comedian and late night host called it a “meaningless title” “where the only qualifications are wanting it bad enough and not caring if people hate you.”

So as you traverse through the post ahead, in which I completely eviscerate the cliched sportswriter Twitter, know that I am not pretending to be an expert on these matters, not do I aspire to be. I’m just giving my opinion on the staleness of the status quo. And for a lot of you reading this…well, buckle up buttercup, because you might be in for a bit of a rough road if you’re easily offended.    [Read more…]