Coors Light Ad destroying next 100 hundred years of gender relations

coors ad

We all know that beer commercials are sexist. We all know that -in addition to their typical misogyny- they portray men as having an intelligence level on par with the semi-retarded. But then Coors Light came along and told us that we are all so stupid that we require a sensor telling us when beer is adequately cold. “Hey, the mountains are blue!”

Well thank heaven their scientists gave us this groundbreaking technological advance, because simply holding a beer to figure out its temperature was just too much f***ing trouble.

But Coors has outdone itself again, and this time they slam both genders. Watch the spot after the jump.

By Paul M. Banks

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