In 1904 employees of the pharmaceutical company Bayer, whose headquarters are in Leverkusen, formed a football club and that’s how Bayer Leverkusen drew its name. When you see the corporate logo in the club crest, you can almost hear their marketing slogan in your head: “the wonder drug that works wonders.” And certainly manager Xabi Alonso has worked wonders since taking over … [Read more...] about How Bayer Leverkusen Built Themselves into a Bundesliga Power
Bundesliga
The 12 Highest Paid Managers in Professional Soccer
Stateside it’s easy to think of professional soccer as being on the lower end of pro sports profits. But step outside the USA and you’ll quickly see that the sport of the world generates billions upon billions of income annually. … [Read more...] about The 12 Highest Paid Managers in Professional Soccer