Rumors began to swirl on Chicago talk radio and in social media yesterday, that Chicago White Sox catcher, A.J. Pierzynski tested positive for performance enhancing drugs and would begin serving a 50-game suspension immediately, essentially being lost for the season. With the White Sox clinging to a one-game lead over the Detroit Tigers, losing the veteran catcher for the season would be disastrous.
Follow paulmbanksWhite Sox Marketing VP Brooks Boyer Creates Fireworks
February 29, 2012 By Leave a Comment
The Chicago White Sox Senior Vice President of Marketing and Sales, Brooks Boyer recently shared his opinions on the upcoming 2012 White Sox season, from the perspective of the fan experience. What marketing fireworks might he be creating for the team in 2012?
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