What’s the Next Step Up for Erin Andrews?



By Paul M. Banks

ESPN sideline princess Erin Andrews is a huge star in the internet and sports nerd worlds, but now she has the proper card to play in order to go more mainstream. And it’s not the “sex sells” card. To find out what new asset EA has going for her, continue reading after the jump.

“I’ve been embarrassed and my career has been ripped apart. I walk into a stadium and fans say obscene things to me,” those were the words of Andrews this week. She was present in a L.A. court to testify against the man who stalked her, Illinois insurance broker and creepy divorcee Michael David Barrett. He plead guilty Tuesday to one count of interstate stalking and admitted he followed Andrews to three different cities in ’08, drilled peepholes, installed tiny cameras, took vids of her undressing, and posted them on the Web to attempt to make money off it.  He could do five years in the can, but his plea deal should bring it down to two. Sentencing is Feb. 22.

EA told the court she has nightmares now because of being stalked. “I walk in crowds and I see him in my peripheral vision,” she said. “When I’m alone in my house, I have fears that he’s going to walk inside and hurt me. I don’t know him. I’ve never met him. I don’t know why he chose me. But I hope he never sees the light of day again.”

So where does she go from here? Now that this horrible ordeal is behind her?

Onward and upward. That’s the American way!

The best way to get ahead in the good ole U.S. of A. is to play the victim card. Almost everyone does it. Especially in politics, media, or any field that overly reliant on star power or “Q rating.” The victim card can manifest itself as simply being a member of a historically oppressed and discriminated against ethnic group. Or it can be a card like Hillary Clinton’s (staying in a marriage despite being messed around on) or just about anything frequently discussed on Oprah’s couch. Because the couch on Oprah Winfrey’s talk show has WAY MORE power in society than you or I probably realize. I have a severe victim card to play, but I try not to. I really try not to. It’s closely tied to Lance Armstrong and his yellow wrist bands. Perhaps that’s why I never write about him, even though he’s such a big star and polarizing figure.

But now that Andrews has our sympathies, she’ll be a much easier sell to go from college sports regular, to a steady NFL sideline gig or doing the biggest headliner NBA games on ABC/ESPN.  I’m not saying it’s going to happen this year, but it’s going to happen soon. She says her career is destroyed, but I don’t buy that line for a second. It may seem like her career has suffered a setback now, but that’s only temporary. In reality, it’s going to take off into the stratosphere; and soon.


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  3. Jeroen Smit says

    Nice blogpost. I’m wondering whether there are ohter readers that have a different opinion? How will Oprah’s opinion be distict?

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