This Scarlett Johansson SodaStream ad may seem bland and inoffensive enough, but it still got cut from the Fox Sports rotation of commercials for the Super Bowl. Sorry, but there’s nothing racy or provocative here.
‘Sorry, Coke & Pepsi’ is the uncensored version of SodaStream’s commercial for Super Bowl XLVIII. Watch as Scarlett Johansson shows us how to save the world with a soda that’s better-for-you and all of us. Less sugar, less bottles.
So why was the Scarlett Johansson ad pulled?
Two of the game’s biggest advertisers are Coke and Pepsi. So there you go, Fox and the NFL know where their bread is buttered, and they won’t anyone rock the boat.
Sorry Scarlett Johansson. You can always try again next year.
Paul M. Banks is the owner of The Sports Bank.net, an affiliate of Fox Sports. An MBA and Fulbright scholar in media studies, he’s also an analyst for multiple news talk radio stations across the country; with regular weekly segments on ESPN, NBC, CBS and Fox Sports Radio. A former writer for NBCChicago.com and WashingtonTimes.com, he’s also been featured on the History Channel. President Barack Obama follows him on Twitter (@paulmbanks)Follow paulmbanks