The NFL Draft unites as a nation; a record 32 million tuned in for the 2014 edition. You know what else unites us- a story that comes from far out in left field and appeals to our most basic instincts. The NFL Draft is an institution, and with it NFL mock drafts are clickbait.
You can’t help it. You can’t stop it. You have to click and see what player the media outlet has projected to your team.
You know what else is clickbait- attractive women behaving badly. A really scandalous story makes for “an internet sensation,” or “going viral.” It’s the cyber version of what we used to call “water cooler talk.” Mock drafts get a ton of page views, but every year in the past four we’ve seen a story involving an attractive woman move the needle even more than mock drafts during NFL Draft season.Follow paulmbanks