It’s trending upward for ESPN’s Jill Montgomery, NCAA Track & Field, and ESPN’s expanded coverage of the NCAA Track & Field Championships. The first year of a new format led to record viewership for the event.
Montgomery is one of the premier college reporters in the game today. Jill was gracious enough to join our podcast this week, and the growth of track and field was one of the many topics we covered.
Audio is embedded below:
The four-day competition averaged 367,000 viewers, making it the most-watched NCAA Division I Men’s and Women’s Outdoor Track and Field Championship on ESPN (records date to 2009). Additionally, the men’s championship (Friday, June 12 on ESPN) and the women’s championship (Saturday, June 13 on ESPN2) averaged 579,000 and 534,000 viewers, respectively, the No. 1 and No. 2 most-watched sessions of the Outdoor Track and Field Championships ever on ESPN networks.
You could notice the ratings spike and increased interest this year on Twitter too; as Jill Montgomery was a trending term on the micro-blogging platform during championships.
You can follow Jill Montgomery on Twitter by going here (@Jill_Montgomery).
Here is the link to Jill Montgomery’s Instagram page (@Jill_Montgomery).
Paul M. Banks owns, operates and writes The Sports Bank.net, which is partnered with Fox Sports Digital. Banks, a former writer for the Washington Times, currently contributes to the Chicago Tribune RedEye edition. He also appears regularly on numerous sports talk radio stations all across the country.Powered by Sidelines Follow paulmbanks