The college basketball league that produced the last two national runner-up teams, the Butler Bulldogs, is making a statement showing they’re at the forefront of communications technology.
“Horizon League Network Live,” the conference’s newest mobile application, is now available in the iTunes App Store. As of now, the Horizon League is the only NCAA Division I conference in the country to offer its entire live video collection via a mobile application.
I’m sure Brad Stevens, the face of the Midwestern hoops league, will download this app.
For a one-time fee of just $1.99, the app can be downloaded to any iOS smart phone or tablet, with Android availability coming soon. It allows fans to watch any game carried live on the Horizon League Network along with on-demand features and highlights during the 2011-12 athletics season. Eighteen of the 20 Horizon League basketball programs will have non-conference home games available, while all Horizon League conference basketball games will be carried live both on HLN Live and HorizonLeague.com.
“When we started the Horizon League Network six years ago, we were committed to distributing TV-quality Horizon League games across a variety of content platforms, further expanding our reach,” said Commissioner Jon LeCrone. “ The Horizon League Network Live app is an extension of that commitment, allowing our fans to watch their favorite teams and games on hand help devices.”
The Horizon League Network has long been a pioneer in online streaming of live events. In its first five years, HLN has carried more than 2,000 live events with TV-quality production, attracting viewership from more than 140 countries.
HLN Live will take that same quality to handheld devices, further extending the League’s global reach. Not only will fans be able to watch live video of men’s and women’s basketball, swimming and diving, baseball, softball and more, on-demand content will also allow those who miss a game to watch highlights at a later time. All 15 remaining conference championships will have live and/or on-demand content.
The app is available in the iTunes App Store and will be available in the Android Marketplace in the coming weeks.
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Paul M. Banks is CEO of The Sports Bank.net, a Google News site generating millions of unique visitors. He’s also a regular contributor to Chicago Now, Walter Football, Yardbarker, and Fox Sports.
A Fulbright scholar and MBA, Banks has appeared on live radio all over the world; he’s also a member of the FWAA, USBWA and SPJ. The President of the United States follows him on Twitter (@Paul_M_BanksTSB) You should too.
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